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Lead Engine

A case study of an internal automation system built around human approval and an audit trail. It is still in progress, and the code is private.

What it does

  • Sources and verifies each lead before anything gets built.
  • Builds a preview site for each lead, and QA and integrity checks must pass before it is published.
  • Sends outreach and billing only after a person approves them. Billing runs in test mode for now.
  • Records each step in a Postgres control plane that replaced an earlier spreadsheet.

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